FEB Campaign to International Travelers For Social and Culture Tourism Village in Banten
DOI:
https://doi.org/10.54408/move.v4i4.479Keywords:
Banten, Toraja, Culture, ForeignAbstract
This activity was held to introduce Banten Culture and Tourism to foreign tourists visiting Toraja. Introducing Banten tourism to tourists, especially foreign tourists, has strategic goals in various aspects. Banten, which has a wealth of culture, history, and nature, can be an interesting destination if introduced properly. In addition, this activity is also in order to build networks and increase exposure of tourist destinations globally.In accordance with these objectives, this activity has been carried out smoothly. Factors causing the success and smoothness of this activity include support and cooperation from various parties (stakeholders). The mission of promoting/introducing Culture and Tourism in Banten to foreign tourists was carried out well, namely being conveyed to them, the foreign tourists. It is hoped that with this activity, foreign tourists can also come to Banten, enjoy the beauty of Banten tourism, so that Banten can be more widely known.
Downloads
References
Fajarina, F., & Widiantiny, V. (2021). Communication Strategy of the Tourism Destination Division of the Province of Banten in Publishing Tanjung Lesung Tourism Object in 2019. In Indonusa Scientific Forum (Vol. 18, No. 2, pp. 162-177).
Itamar, et al., (2014). Tourism Development Strategy in Tana Toraja Regency. Government: Journal of Government Science, 91-108.
Muhit, A., Sofiyah, S., & Asriani, N. (2024). Tourism Promotion Strategy of Banten Province via Instagram: Analysis Based on AISAS Theory. Journal of Modern Technology and Science, 1(2), 55-62.
Sari, RP (2017). Integrated Marketing Communication (IMC) Strategy of the Provincial Tourism Office Banten in promoting Banten tourism. Dspace.uii.ac.id.
Sari, TN, et al. (2022). Fintech-Based Entrepreneurship Training for Micro Business Groups in Anyar Serang Banten Tourism Village. Martabe: Journal of Community Service, 5(7), 2569-2574.He:http://dx.doi.org/10.31604/jpm.v5i7.2569-2574
Sudirman, FA, Sarma, WOD, & Susilawaty, FT (2020). Tourism Promotion Through Digital Diplomacy: Efforts to Internationalize Regional Tourism. UHO Journal of Communication Science: Journal of Communication and Information Science Studies, 5(3), 174-185.
Sukirno, ZL, & Irfan, E. (2019). Information Communication Technology and Deconstruction of Trend Tourist. Journal of Tourism and Creativity, 3(2), 179-192.
Supriadi, A., et al. (2024). The Triple Helix Model: University-Industry-Government Collaboration and Its Role in Smes Innovation and Development. International Journal of Economic Literature, 2(1), 75-90.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2025 Roni Kambara, Refi Pratiwi, Adih Supriadi, Edy Arishonda

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.