Training to Raise Awareness of Dadaman Coffee Coffee through My Google Business
DOI:
https://doi.org/10.54408/move.v4i2.398Keywords:
Google Business, Farmers Group, Digital MarketingAbstract
Karya Muda I Farmers Group, Ciomas District, Serang Regency, has a superior product of robusta coffee. The coffee has good quality, and has won a champion at the provincial level. However, currently, not many people know about the existence of Kopi Dadaman, Citaman Village. As an effort to increase public awareness of Kopi Dadaman, this community service activity was carried out by creating a business profile and also maps via Google. With this, it is hoped that Kopi Dadaman will appear on the Google search engine when potential consumers search. The community service method is carried out by conducting training, and also mentoring the Karya Muda Farmers Group, so that in the future they can manage Google Business independently. The results of the training are that Kopi Dadaman has a Business Profile and Maps on Google.
Downloads
References
Agustiena Merdekawati, Kurniawan, A., Henny Leidiyana, Al Ghazali, & Waryono. (2021). Pelatihan Google Bisnisku Untuk Meningkatkan Pemasaran Pada Karang Taruna Tunas Mandiri Desa Sukaharja. PaKMas: Jurnal Pengabdian Kepada Masyarakat, 1(2), 66–70. https://doi.org/10.54259/pakmas.v1i2.72
Anggadwita, G., & Mustafid, Q. Y. (2014). Identification of Factors Influencing the Performance of Small Medium Enterprises (SMEs). Procedia - Social and Behavioral Sciences, 115, 415–423. https://doi.org/10.1016/j.sbspro.2014.02.448
Dwiarta, I. M. B., & Choiria, C. (2017). Google Bisnis, Sim Dan Siaguna Menetukan Hpp Sebagai Sarana Meningkatkan Pendapatkan Masyarakat. Penamas Adi Buana, 1(1), 27–38.
Fadilah, A., Igo, I., Liza, A., Safira, F., Setyani, A., & Imam, B. (2020). Strategi UMKM untuk Meningkatkan Perekonomian selama Pandemi Covid-19 pada saat New Normal. OECONOMICUS Journal of Economics, 5(1), 46–62.
Hidayat, A., Lesmana, S., & Latifah, Z. (2022). PERAN UMKM (USAHA, MIKRO, KECIL, MENENGAH) DALAM PEMBANGUNAN EKONOMI NASIONAL. In Jurnal Inovasi Penelitian (Vol. 3, Issue 7).
Novita, E., & Tarigan, C. U. (2022). PEMANFAATAN PLATFORM GOOGLE BISNISKU PADA PEMASARAN JASA MAKE UP ARTIST OMAH RIAS CANTIKA. Jurnal Pendidikan Dan Pemberdayaan Masyarakat, 9(1), 37–48.
Putra, L. R., Mindarti, L. I., & Hidayati, F. (2018). STRATEGI PENGEMBANGAN USAHA MIKRO, KECIL DAN MENENGAH (UMKM) EKONOMI KREATIF KERAJINAN KULIT DI KABUPATEN MAGETAN (Studi Pada Dinas Perindustrian dan Perdagangan Kabupaten Magetan). JPAP: Jurnal Penelitian Administrasi Publik, 4(1), 969–979. https://doi.org/10.30996/jpap.v4i1.1281
Ridwan, I. M., Fauzi, A., Aisyah, I., Susilawati, & Sofyan, I. (2019). Penerapan Digital Marketing Sebagai Peningkatan Pemasaran Pada UKM Warung Angkringan “WAGE” Bandung. Jurnal Pengabdian Kepada Masyarakat, 2(1), 139.
Sipayung, E., & Priyanto, S. H. (2019). Analisis Komunikasi Pemasaran Dalam Menarik Pengunjung (Studi Pada Kampoeng Kopi Banaran, Pt. Perkebunan Nusantara Ix Kabupaten Semarang). Jurnal Ilmiah Agrineca, 19(2), 55–66. https://doi.org/10.36728/afp.v19i2.901
Sumarni, S. (2017). Peranan Umkm (Usaha Mikro, Kecil Dan Menengah) Terhadap Perekonomian Indonesia. Jurnal Manajemen, 5(April), 138–145.
Suwarni, E., Sedyastuti, K., & Mirza, A. H. (2019). Peluang Dan Hambatan Pengembangan Usaha Mikro Pada Era Ekonomi Digital. Jurnal Ikraith-Ekonomika, 2(2), 29–34.
Winarto, A. J. (2021). ANALISIS SWOT SEBAGAI STRATEGI DALAM MEMBANTU PEREKONOMIAN UMKM JASA KONVEKSI @ANFCREATIVE.ID DI ERA PANDEMI. Jurnal Ilmiah Indonesia, 6(1), 74–88.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 Widya Nur Bhakti Pertiwi, Diqbal Satyanegara, Fadhilah, Muhammad Hisyam
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.